A new home care option is now serving older adults in Pueblo, Fountain, Security and nearby communities, with a model built around one idea: pairing seniors with caregivers who share their interests.

Seniors Helping Seniors opened its Fountain-based franchise in 2025. Owners Dan and Liz Rosenbaum said the company provides in-home care while also emphasizing “matchmaking” to build stronger personal connections and more consistent support.

Dan described one client, a 78-year-old man who came from another agency after a frustrating experience. The client had been paired with a 21-year-old caregiver who had little in common with him. The Rosenbaums matched him with a caregiver who shared his interests and was also “a diehard Seahawks fan,” which Dan said delighted the client.

Seniors Helping Seniors owners Dan and Liz Rosenbaum.

 The model also prioritizes mature caregivers who can offer both practical help and companionship. The Rosenbaums said the national average caregiver age is around 50 and their local staffing reflects that, though they also consider younger applicants.

“Maturity is not always necessarily tied to age,” Dan said. 

Seniors Helping Seniors builds profiles of clients and caregivers, then uses those details to make matches based on interests, needs and personality. 

“One of our clients is a retired educator who loves to travel. We were able to find a younger person who is a great match since she was interested in travel and wanted to learn from the client’s travel experiences,” Dan said. 

THE RIGHT HELP AT HOME

Seniors Helping Seniors offers a wide range of in-home support, including daily living assistance, respite care, meal preparation and shopping, light housekeeping, medication reminders and handyman and yardwork help.

The local franchise also holds a Class A medical license, allowing them to provide medical services, including wound care, medication administration and injections.

The company accepts private pay, VA benefits and Medicaid.

Client JR Skinner, 85, said, “I was very pleased with the response from Liz. She determined that help was needed, and I was very happy with everything they did.”

Originally from Iowa, the Rosenbaums met at 17 and have been married more than 30 years. After years of travel due to military service, they began looking for a way to make a difference locally. Because they were not able to assist with their own parents’ aging needs, they asked themselves, “How can we help others?”

Liz has been a health insurance agent for eight years and works with clients to understand coverage, needs and gaps. Living in the Fountain area helped shape their understanding of local challenges, particularly for people who live farther from major services.

“It’s all about giving back to the community, determining what the community needs and then helping people in their homes to stay there longer and have an independent life,” Dan said.

PEERS AS CAREGIVERS

For now, the Rosenbaums work from a home office and meet clients and applicants in their homes. They cover Fountain, Security, Widefield, Rush, Pueblo and Pueblo West, and hope to expand into Cañon City.

Both owners will turn 50 soon, and Dan said their model is also about providing meaningful work for older adults.

“What sets us apart is we are not just creating jobs but creating a space to hire someone who is retired, who wants to give back to the community and continue staying active,” he said.

Hiring steps can be done virtually before in-person meetings later in the process, and training courses are virtual.

Caregiver Donna Raulston, 61, said she is really enjoying her work with Seniors Helping Seniors. 

“[Seniors] crave companionship more than anything,” she said. “They’re very enjoyable people to work with.”

For help at home or to apply as a caregiver, contact Seniors Helping Seniors at 719-248-4118 or email [email protected]